More wanted than ever before are dogs, cats and other would-be pets that sport some outlandish genetic anomaly or are in some other way beautifully imperfect.
In the UK, animal charities have for years admitted that their kennels and catteries are at breaking point due to an influx of unwanted pets and our propensity only to choose the 'best-looking' animal. But in tandem with their efforts to rehome dogs and cats that are run-of-the-mill, shelters have recently witnessed a turnaround of opinion.
Today, more than at any other time, animals of difference are arguably easier to rehome than those without a noticeable flaw.
The internet is adorned with pictures of animals that have additional paws or tails on their heads, and although we are intrigued by the natural processes that bring about such changes, we also fall in love with what we think is an animal in need.
In December of last year we wrote about Narwhal, a 10-week-old pup with an extra tail on its head discovered by a rescue centre in Missouri. Then there was a retriever-cross with a wonky face, desperate to find a forever home.
Hundreds of adoption applications flooded in for these dogs, and it would seem other would-be adoptees sporting natural quirks are as keenly snapped up by adoring fans.
No longer is ‘different’ something to be avoided. In fact, it is clearly something to be celebrated, of non-human animals and humans!