To the assembled members of the press and dignitaries, it seemed like business as usual, but little did they know that the millions of viewers watching online saw a very different kind of press conference.
A very unusual press conference
Mr Yousafzai, along with a few of his colleagues, had appeared to grow a pair of pink ears and long, black whiskers.
Viewers could be forgiven for thinking they were witnessing the first stages of a political kitty coup, but it quickly became apparent that someone had turned on the cat filter!
The video, posted on the official Facebook page of the Pakistan Tehreek-e-Insaf (PTI) party, was quickly deleted after the press conference. However, the cat was already out of the bag and screenshots of the kitty conference soon went viral.
One Twitter user posted:
"You can't beat this! Khyber Pakhtunkhwa govt's live presser on Facebook with cat filters."
Others saw it an opportunity to radically change the face of our political discourse. One post read:
"I propose all parliamentary proceedings around the world to be recorded with Cat Filters. Please start with the British Parliament!"
Despite the obvious embarrassment, the Pakistani minister appeared to take the hilarious gaffe in good spirit. He said the mistake shouldn't be taken too seriously and even joked that "I wasn't the only one -- two officials sitting along me were also hit by the cat filter."
We won't be seeing a cat conference again
The party attributed the gaffe to a simple human error and have since taken precautionary measures in regards to all future live streams.